I'm Brad Barron, partner with WholeHome Alliance and the CEO of Barron Heating, AC Electrical and Plumbing. About ten years ago, our company realized we were faced with two daunting challenges. One, a lack of talent and a lack of training. The traditional methods of training technicians were not producing enough people to sustain our growth. For every five baby boomers retiring, only one millennial or Gen Zer was entering the trades, and that is still happening today. We had to solve that problem. The second, creative content, video. Powerful, powerful tool, but it was very difficult to execute effectively. As a result, Barron decided to form the WholeHome Alliance to solve these problems. A rising tide raises all ships, and we wanted to help other contractors attack those problems that we at Barron were facing. So who's the Alliance for? Contractors that are growth-oriented. Those that wanna begin or enhance their creative content strategy with video, and those that truly embrace a culture of training. So what are our solutions? WholeHome Media and WholeHome Academy. On the media side, creative content for the trades. What does this look like? Subscription-based packages that simplify the creation and deployment of video content that delivers results from brand awareness to lead generation, an increase in sales, and ultimately, an increase in revenue. On the WholeHome Academy side, turnkey training solutions based on the success of Barron's own technician program. We are helping other contractors build their own programs in-house. We've also partnered with industry-leading experts in sales and leadership to offer world-class training for your team that equips leaders and technicians for a higher level of performance, plus sharing best practices through monthly forums, contractor visits, and beyond. Join us. Become a part of the alliance. Explore our media and academy offers today and grow.